Search Visibility and Lead Generation for The Roofing Specialist
Client: Billy Currell
Business: The Roofing Specialist
Industry: Roofing
Location: Watford, Hertfordshire
Package: Local Search Domination
# 0
Ranked on Search
0 +
Local Leads Generated
£ 0 K+
Revenue Influenced
0 %
Return on Investment
The Challenge
- Billy is the Director of The Roofing Specialist, a professional roofing company based in Chipperfield, Hertfordshire.
- Billy has built a great reputation, delivered an excellent service and had solid foundations in place: a website, google profile and reviews. However, Billy was still looking to improve his visibility and get more high quality local leads.
- There are “20,000+” monthly searches for “Roofing” on Search platforms including Google, Bing and ChatGPT. Based on this Search demand, it’s critical we help Billy improve his Search Visibility to generate a consistent flow of high-intent local leads. .
The Solution: Local Search Domination
We deployed our Local Search Domination package to maximise search visibility and generate high-intent local leads for Billy’s business.
Website Management — Patrick already had a decent existing website. However, it wasn’t set-up for SEO, and he wasn’t getting many enquiries from it. We decided to build him a new website using our favoured technology: https://prestigedampproofingsolutions.com/
Google Business Profile Management — Patrick had an existing GBP. We got access to his existing profile and made sure it was optimised correctly. E.G. Changing the main category to “Waterproofing Service” not “Construction”, updating pictures and his description.
Citations & Directories — Patrick is already listed on a number of directories including Checkatrade, TrustaTrader, Which? And many more. We cleaned up his directory listings and made sure his business information including NAP was consistent throughout.
Reputation Management — Patrick already had 25 5* reviews. We made sure to respond to all existing reviews and set up an automation to help him collect ongoing reviews.
Paid Search Management — We set-up GLSA under the ‘Water Damage Service Provider’ category. We also advised his existing google ads specialist about best practices for Google Ads.
The Results
Since working with us from January 2026, our package has generated the following results for Billy’s business.
Search Visibility:
- Website Visibility: X
- GBP Visibility: X
Lead Generation & Customer Acquisition
- Leads: X
- Customers: X
- Revenue Influence: X
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If you’re a home improvement trade looking to improve your search visibility and get more high-intent local leads, get in touch. Book a Discovery Call with us today!